Sandbox has had a better week than other crypto projects this week since ‘The King’ has left the building and entered the Metaverse.
On May 26, the popular Metaverse platform Sandbox announced a partnership with Elvis On-Chain to bring the King of Rock and Roll to the virtual world.
Elvis Presley Enterprises and Web3 studio Run it Wild are part of the collaboration, which began earlier this year. Decentraland, Dappraft, Metakey, and Voxel Architects are among the partners, in addition to the Sandbox.
To commemorate Elvis Presley’s birthday, 1,935 Elvis Genesis Key NFTs will be issued as the all-access key to the Elvis-On-Chain Metaverse, which will go live on June 1.
The Sandbox is working with Voxel Architects to create Elvis avatars. They will be used in the new Elvis world, a gathering place for Elvis lovers from all around the world. In the new domain, users can become ‘The King’ in various formats, communicate with others, and trade digital relics.
Run It Wild Director Adam De Cata said:
“These incredible partners, all leaders in the craft, help us build a one-of-a-kind meeting place for Elvis fans. The Elvis metaverse will host an array of ground-breaking experiences, generative collections, a showcase of rare concerts, fan experiences, and real events,”
“We want to empower his fans to express themselves and become their very own Elvis, creating an exciting way to experience his likeness across generations and keeping him forever in the limelight thanks to technology,” said Sébastien Borget, COO and co-founder of The Sandbox.
Following the origin NFT mint, Decentraland will host an Elvis Block Party. There will also be an attempt at a Guinness World Record for the most Elvis impersonators in one spot in the Metaverse.
Attendees will be able to put Elvis wearables, such as his jumpsuit and styled wig, on display. Simultaneously, holders of the coveted Elvis Genesis Key NFTs will be issued officially licensed Elvis Decentraland wearables, according to the article.
The Metaverse project’s native token rose about 20% in the last 12 hours following the announcement, but then fell slightly. At the time of writing, SAND had achieved an intraday high of $1.52 before falling slightly to $1.40.
Over the last week, the Metaverse coin has increased by 23%, moving in the opposite direction of most crypto assets. It added to its momentum by acquiring the Uruguayan tech startup Cualit last week.
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