Novelship, Southeast Asia’s largest online marketplace for sneakers, apparel, and collectibles, has added Bitcoin, ETH and USDT to its payment options.
“At Novelship, we like to have our finger on the pulse by not only being open to adopting new technology and innovation onto our platform but also by actively listening to our users,” said Richard Xia, Novelship CEO.
Novelship constantly reaches out to its customers directly to learn what is essential to them. Novelship, like many other businesses before it, opted to poll its customers for input on the growing number of payment options.
“A strong example of this is an internal survey we commissioned which found an overwhelming number of the surveyed customers to be interested in alternative assets such as cryptocurrency,” Xia explained.
Novelship made a partnership with TripleA
Novelship’s innovation was made possible through a partnership with TripleA, a cryptocurrency payment gateway for businesses licensed by Singapore’s central bank and financial regulation watchdog, the Monetary Authority of Singapore (MAS).
“Novelship’s great survey initiative reveals a keen interest in cryptocurrency for commercial transactions,” Eric Barbier, CEO of TripleA stated. “We are delighted to help Novelship satisfy their users, who will now be able to pay directly with their crypto wallets. And to contribute to position Novelship in the front of the evolving digital relationship in the e-commerce space.”
TripleA bridges the gap between efficiency and cryptocurrency payments offering a white-label service with easy setup, instant confirmation, locked-in exchange rates for real-time fiat conversion, and no chargebacks for bitcoin and other cryptocurrencies.
Founded in 2018, TripleA offers high-level international compliance for anti-money laundering (AML) and know-your-customer (KYC) requirements as a regulated service.
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